At Girl Lux, everything we do, from design to sales, puts girls first.  We want to make our little corner of the world a empowering place for girls and women to shop. We chose the word “lux” to be a part of our company's name because it is a derivative of the Latin word “light.”

Girl Lux = Girl Light

Our butterfly icon represents the metamorphosis that each girl goes through to become a young woman. The lines in the butterfly resemble a fingerprint to remind us that we are all unique individuals. Our motto "Shine. Bright." shows that we each have our own light and beauty within. We encourage all Girl Lux Girls to SHINE BRIGHT!

Girl Lux introduces the Debut Bra™, our new and improved version of the training bra. It's made from soft, stretchable fabric that will grow with your body. There is no back clasp to make it more comfortable and less visible under light colored tees and blouses.  The Debut Bra™ comes in five shades of skin tone matching colors. Our second signature product is the innovative Pocket Pantie™. This special style of underwear contains a discreet back pocket just large enough to carry a wrapped panty liner or small maxi pad. It won’t show through your clothes or bother you while sitting. It’s here for when you need it™! Each Girl Lux product is designed by women. We've been there and know how important this transition is in every girl's life.  We hope that Girl Lux can make this time a bit easier and a lot more fun for future generations of young girls.

We chose to sell our products two ways:  1) online through our Girl Lux e-commerce site;  and 2) through Girl Lux Parties, hosted by a mom, a grandmother, or a favorite auntie. At our Parties girls can get measured in the privacy of a home instead of a public dressing room at a department store. Samples of Girl Lux underwear and sportswear will be available to try on and orders can be placed with a Girl Lux representative.  In two to three weeks, your products will be shipped directly to you in our Girl Lux gift bag or keepsake box. Girl Lux Parties are designed for women and caregivers around young girls to be able to celebrate together with friendship, encouragement, and most importantly, with a party!